Postkey vs SuperProfile
Postkey vs SuperProfile
Postkey is the most agentic DM automation tool. Both automate Instagram DMs and both have an MCP server. Postkey's agent also answers your inbox, schedules to more networks, and covers up to three times the accounts.
The short answer
Postkey is the most agentic DM automation tool: one MCP connection lets your AI assistant build and switch on DM automations, answer the inbox, and schedule posts to 10 networks, across every account on your plan. SuperProfile is a creator store with Auto-DM and a large MCP server; its Creator plan connects up to 5 Instagram accounts. Postkey adds an inbox your assistant can answer, scheduling to 10 networks, and plans of up to 15 accounts.
Updated October 20, 2026 (SuperProfile's pages)
What an AI agent can do in each
Postkey is the most agentic DM automation tool: one MCP connection lets your AI assistant build and switch on DM automations, answer the inbox, and schedule posts to 10 networks, across every account on your plan. Here is the same list for SuperProfile, from its own pages on October 20, 2026.
| SuperProfile | Postkey | |
|---|---|---|
| MCP server | Yes, 289 tools across 15 areas, 18 of them for Auto-DM | Yes, up to 45 tools |
| Builds and switches on DM automations | Yes | Yes, and switching on waits for your yes |
| Reads and answers the DM inbox | Not listed | Yes, each reply waits for your yes by default |
| Schedules and publishes posts | Yes, to Instagram, Facebook and LinkedIn | Yes, to Instagram, TikTok, Facebook, Telegram, LinkedIn, YouTube, Threads, Pinterest, Bluesky and Google Business |
| Accounts one connection reaches | Not listed | Every account on your plan, up to 15 |
| Plans that include it | No separate price for the connector | Every plan, inside the plan's limits |
| Sign-in | OAuth with PKCE | OAuth 2.1 with PKCE, or an agent key |
| In the official MCP Registry | Yes | Not yet |
"Not listed" and "None found" mean we could not find it on SuperProfile's own pages on October 20, 2026, not a statement by SuperProfile.
Sources: SuperProfile MCP tools
Why Postkey is the most agentic DM automation tool
Postkey was built for AI agents from the start, not given an API afterwards. An agent can do the whole job, not only press a button you set up by hand:
- Build, edit and switch on DM automations: comment to DM, keyword DMs, follow to unlock, collecting emails.
- Read the inbox, draft replies and send them once you say yes.
- Write, schedule and publish posts, and set the DM keyword each post's comments reply to.
- Find and tag contacts, and report how posts and automations did.
- Up to 45 tools in one MCP server, with OAuth sign-in or an agent key, and a skill file that teaches the agent the rules.
- Approvals, limits and protection from instructions hidden in DMs built in, so you can let an agent run it.
Side by side
| SuperProfile | Postkey | |
|---|---|---|
| Comment to DM and keyword DMs | Yes | Yes |
| Follow to unlock | Yes | Yes |
| Collect emails in the DM | Yes | Yes |
| Shared inbox | Not listed | Yes |
| AI replies | Yes (On Creator) | From Create |
| DM channels | Instagram and Messenger | Instagram and Messenger |
| Post scheduler | Instagram, Facebook and LinkedIn | Instagram, TikTok, Facebook, Telegram, LinkedIn, YouTube, Threads, Pinterest, Bluesky and Google Business |
| Instagram accounts | "Connect up to 5 Instagram accounts" | Up to 15 on one plan, sharing one contact allowance |
| How usage is billed | Flat monthly price; no contact allowance published. | Plans include contacts each month, shared by all the plan's accounts; extra contacts are charged, never cut off |
Scheduling needs a paid plan.
Sources: superprofile.bio/pricing, superprofile.bio/auto-dm, SuperProfile MCP, SuperProfile MCP tools, SuperProfile scheduler MCP
What each costs
SuperProfile's list prices in US dollars, as its pricing page showed them on October 20, 2026, then Postkey's in US dollars. Monthly billing unless it says yearly.
| Plan | A month | Billed yearly | Instagram accounts | Limit |
|---|---|---|---|---|
| SuperProfile Starter | $0 | $0 a year | 1 | AutoDMs on Reels and posts, up to 10 leads |
| SuperProfile Creator | $29 | $299 a year | 5 | Unlimited AutoDMs and leads |
| SuperProfile Pro | Not published | Not shown | Not published | Price on request |
| Postkey Free | $0 | Free | 2 | 25 contacts a month |
| Postkey Essential | $15 | $144 a year | 2 | 250 contacts a month |
| Postkey Create | $34 | $300 a year | 5 | 2,500 contacts a month, Postkey AI |
| Postkey Pro | $85 | $708 a year | 10 | 7,500 contacts a month, Postkey AI |
| Postkey Advanced | $175 | $1428 a year | 15 | 25,000 contacts a month, Postkey AI |
List prices before tax. Plans change; check each pricing page before you buy.
Sources: superprofile.bio/pricing
Where SuperProfile is a good fit
- Low price for up to 5 Instagram accounts, with unlimited AutoDMs.
- A large MCP server, in the official MCP Registry, that drafts automations for your review.
- A full creator store (products, courses, bookings) with no commission, and auto-DMs on Lives.
Where Postkey is the better fit
- You want your AI assistant to read and answer DMs in a shared inbox, not only run automations.
- You post beyond Instagram, Facebook and LinkedIn: Postkey schedules to Instagram, TikTok, Facebook, Telegram, LinkedIn, YouTube, Threads, Pinterest, Bluesky and Google Business.
- You run more than 5 Instagram accounts: Postkey plans go up to 15.
- You want DM automation and scheduling as the product, not a part of a store.
Switching from SuperProfile
- 01
Connect your Instagram account to Postkey with Meta's sign-in.
- 02
Ask your assistant to rebuild your keywords and links as Postkey automations, or paste them in yourself.
- 03
Check the DM on the phone preview, then switch it on. Turn the SuperProfile version off so people do not get two DMs.
Questions
Yes, a large one, listed in the official MCP Registry. It drafts and switches on Auto-DM automations and schedules posts to Instagram, Facebook and LinkedIn.
For up to 5 Instagram accounts, SuperProfile's Creator plan lists a lower monthly price than Postkey's 5-account plan. Postkey's plans go up to more accounts and include the inbox and a wider scheduler.
We found no shared inbox on SuperProfile's pages (searched October 20, 2026). In Postkey, an assistant can read conversations and draft replies that wait for your yes.
Yes. Postkey's Free plan has 25 contacts a month and 5 scheduled posts a week, and paid plans start with a free trial.